Smart Automations

Deliver personalized experiences your customers will love

Kizen’s visual Experience Builder allows anyone to easily automate personalized 2-way experiences across the entire customer journey through email, SMS, in-app, team members, and more – without writing a single line of code.

Triggers

Engage in real time

Activate the right journey based on real-time interactions. Popular triggers include specific page visits, form submissions, email clicks, account creations, cart abandons, and product purchases.

Conditions. Goals. Delays.

Deliver the right message – every time

Automatically route each prospect and customer to their unique, personalized experience based on specific attributes. Implement goal-based nurturing to move customers along their journey. Use delays to space Actions by the minute, hour, day, or month.

Actions.

Across every channel

Emails

Send personalized emails or schedule sequences with dynamic content, based on each customer’s attributes and history. Maximize engagement using smart send times to deliver messages at a specific time in the customer’s time zone.

Texts

Send SMS/MMS messages to contacts or team members with reminders, updates, surveys, and more. Hear the voice of the customer by making it easy to provide feedback.

Teams

Automatically assign activities and send contextual email/text activity reminders to all team members. Advance the customer journey when the activity is completed.

Surveys

Send NPS surveys, or collect advanced ratings and survey responses on multiple channels. Personalize the survey experience with dynamic questions, based on the customer profile and answers. Get immediate alerts for any at-risk customers to improve retention.

Testing & Optimization

Test Everything.
Optimize Easily.

Kizen’s Testing & Optimization features make it fast and easy to test and optimize a single email, funnel stage, or even the entire customer journey without writing code. Test up to 6 different cross-channel variations and determine the combination that generates the most revenue and happiest customers.

A/B Testing. A-F Testing.

Test Different Journeys

Use A/B Testing to Test 1 idea against another, or test up to 6 different experiences at a time with A-F testing. Test a single email, text, or team member interaction - or the entire journey.

Path Weights

Test Small. Win Big.

With the ability to choose the weighting of each path, you can easily segment a small portion of traffic to test against your current experience. Scale up traffic once the new path is proven.

Goals

Optimize Intelligently

Set customizable goals for each path. Use goals to quickly optimize for a website visit, form submission, app action, product purchase, or even customer satisfaction. Connect goals with Zoe’s AI to optimize automatically.

Email Optimization

Email Smarter

Compare opens, clicks, opt-outs and spam complaints on a beautiful, visual graph. Test up to 6 emails against each other at once.

Funnel Visualizations

Optimize Your Funnel

See the number of customers and average time in each stage of your funnel. Filter this data based on different client attributes and dive deep into the data to determine why clients get stuck.

Segment Metrics

Find High Performing Segments

Easily use all the data in Kizen to discover customer segments. Use these segments to determine the preferences of different customer groups to increase the personalization and performance of every campaign.