Kizen Helps Higher Education Companies Drive More Revenue
Engage students, drive pledges, and facilitate positive and personalized experiences with Kizen.
Deliver Amazing Experiences at Each Stage of the Client Journey
Awareness
Advertise effectively to the right prospective clients using your best performing and most profitable channels.
Education
Build strong client relationships by guiding them along their journey and nurturing them towards success.
Purchase
Simplify sales by creating streamlined team-to-team handoffs, sending digital contract workflows, and deploying new client materials dynamically.
Experience
Engage your clients by creating personalized experiences with newsletters, satisfaction surveys, and client support workflows.
Grow
Reduce lost clients and increase their lifetime value with deeper, more personalized communication, campaigns, and referrals.
Supercharge Productivity. Accelerate Profitable Growth
Visualize & Invest In Your Donation Revenue Streams
Easily turn your revenue data from multiple channels into one intuitive dashboard. Create dashlets from all your sources including marketing campaigns, enrollment activities, pipelines, and more. Then, easily connect your real-time revenue data with ad spend reporting, so you can optimize your campaigns and invest with unprecedented precision.
Accurately Forecast and Track Academic Lead Scores
Real-time data can allow your team to forecast enrollment, allowing for better planning and more qualified student leads and opportunities in the future. Find trends and redirect your donation team’s focus with dynamic lead scoring.
Track the ROI of Every Campaign
Track the performance of every email, ad, and other campaigns by looking at student interaction history. All your most important ad and marketing metrics are presented clearly so you can measure their impact on your revenues and profits.
Monitor Student Experience Analytics
Track NPS, school engagement metrics, and health scoring to maximize the retention of students in your institution. Breakdown your student experience data to proactively identify academic issues, nudge student referrals, and look for patterns in the experiences of your most valuable students.
Maximize Value with Seamless Collaboration
Attract And Convert New Students
Execute perfect account-based or B2C marketing by capturing student leads from online and offline sources and intelligently nurturing them through personalized email, text, ads, and more. Then, automatically hand-off these qualified leads to your enrollment team when ready.
Capture Leads On High-Converting Forms
Collect all the student data you need intelligently with advanced features including field rules, page rules, and more. Learn from the responses you've received with pre-built reports and customizable dashboards.
Personalize Content Beautifully
Our Marketing Cloud creation suite allows for personalized content delivered directly to every student. Simplify your marketing campaigns, landing pages, forms, and surveys in one place and leverage advanced analytics to deploy better messaging.
Automate & Personalize
Engage in real-time with automatic triggers, intelligent drip sequences, and conditions and delays so each marketing-qualified student lead is only seeing content appropriate to them. Journeys can be A/B tested so that you’re always deploying the best messaging.
Grow Value with Cross-Sell and Upsell
Automatically follow-up with students to show them the true value of their academic decision. Then, intelligently cross-sell them on additional courses or further educational materials they may be interested in, increasing their lifetime value and turning them into lifelong students and future donors.
Understand Channel Attribution With Next-Gen Insights
Kizen gathers your student reporting tools to help your teams do their best work. See which channels are generating the most valuable students, which are increasing value, and which are driving the most growth for your institution.
Orchestrate Better, Targeted Social Campaigns
Understand the impact of social campaigns across your educational institution to find and connect with potential students and academics. Ensure your team also collects tracking data for these campaigns in order to effectively determine your ROI.
Intelligently Track Behavioral Data
Track your student journey across emails, websites, ads, and custom web, iOS, and Android applications. Easily use this rich data to identify enrollment intent or student success metrics, anticipate needs, and optimize your follow-up campaigns.
Intelligent Campaign Retargeting
Retarget and suppress your Facebook, Google, and LinkedIn ads to personalize your campaigns based on a student’s past behavior. With this refined advertising strategy, you can send the right message to the right student at the right time.
Collaborate With Your Teams
Create a collaborative nature between all of your teams so that everyone has a clear view of the enrollment funnel and works smarter. Track more leads and opportunities throughout the enrollment process and ensure students are being followed-up on promptly.
Sell Smarter. Close More Deals
Access Every Single Enrollment in Real-Time
View the pipeline for your entire team, a single enrollment rep, a student account or group of accounts, or even filter into each enrollment individually to see every detail needed. Understand how you are losing students and how pipelines are trending overall.
Comprehensive Activity Reporting
Kizen offers easily accessible activity reports to ensure you know exactly how your enrollment team is performing. Track all the messages, interactions, and touchpoints in chronological order and in real-time, fully-customizable to all your needs. Then, take advantage of Kizen’s filtering capabilities to find the exact data you need to help your reps improve.
Mobile Team Collaboration
Team members have access to their pipelines from anywhere in-app or through any channel. Offer a cloud-based, mobile-responsive solution that helps your team collaborate and crush their goals from any device.
Reporting And Dashboards
Leverage strong enrollment reporting to help your team work smarter. Kizen’s reports and dashboard help you visualize how active your team is, how likely your team is to meet their goals, how well your reps are meeting those goals, and what needs to be done to drive more success.
Automatically Qualify And Route Every Student
Ensure the right recruiters are handling the right students with intelligent lead routing. With Kizen’s Automations Engine, leads from online and offline sources can be intelligently qualified, assigned, scheduled, and nurtured. Ensure your reps walk in each day with new opportunities on their calendar, ready-to-go.
Set-Up Standard Operating Procedures
Design and enforce SOPs with your operations team by defining your best practices in Kizen’s Automations Engine. For example, when students express a certain interest, utilize the system to nurture that interest or nudge them towards enrollment!
Enrollment Workflows
Kizen offers recruiters one-click workflows using integrated tools that help students make their next registration move. Kizen will also keep track of inbound and outbound documents and any follow-up reminders or announcements you’ll need to send.
Automated Onboarding And Scheduling
Kizen automatically sends the appropriate onboarding educational materials to each new student for a streamlined process. Save time and ensure that your teams have a full schedule each and every day.
Deliver Better, Faster Student Experiences
Ensure Perfect Onboarding
Kizen helps institutions get new students in shape for onboarding classes with intelligent automations. Kizen will trigger emails, texts, and other welcome messaging at the exact time it is needed.
Automate Your Student Experience
Kizen’s Experience Cloud creation suite and automatic follow-up capabilities keep all of your students consistently in the loop with school news, events, fundraisers, additional class offerings, and more.
Student Support Forms And Task Automation
Kizen’s student support forms can be customized in detail, helping success teams prioritize, route, and schedule tasks. Auto-response rules can even send quick responses or estimated wait times, if necessary.
Escalations For Challenging Students
Ensure that you retain even the most challenging or unsatisfied students through intelligent escalation processes. Escalate to a success manager with one-click, automatically sharing the most important data with them. Collaborate to redeem your institution in the eyes of the toughest detractors.
Deliver Targeted and Periodic Surveys
Deploy student satisfaction surveys dynamically after each seminar, event, or interaction. Periodically send NPS surveys to each new student to gauge the likelihood of retaining their education at your institution, identify potential program issues, and ensure positive overall experiences.
Intelligent Nudging & Feedback Management
Utilizing your student satisfaction data, Kizen will deploy messages to nudge satisfied students to review platforms or colleague referrals, while routing unhappy students to your success team to investigate how they can offer a better educational experience.
Unify Data for Better Insights
Unified Data Storage
Kizen’s Data Cloud provides a single source of truth for every student by connecting data from every tool, team, and interaction in real-time. An easy set-up process and no-code interface means both your student-facing teams and more tech-savvy departments will love using it together.
Integrate All Of Your Lead Sources
Within the Data Cloud, Kizen’s Integrations Engine allows you to connect all of your lead generation channels in real-time. Leverage your lead source data to help your team provide more amazing experiences and understand which channels are worth the investment.
Data Management And Segmentation
Once your campaigns have begun, utilize Kizen’s Data Cloud to segment in real-time, personalize, and improve ad campaigns. Generate retargeting and suppression lists to perpetuate the impression cycle needed to improve the efficiency of your ad spend.
Streamlined, No-Code Connect API
Kizen’s robust Integrations Engine allows organizations to connect Kizen with over 1,000 enterprise-grade tools, including Workato and Zapier. In addition, our easy-to-use, no-code Connect API ensures you are able to seamlessly integrate with the apps and tools you use every day.