Kizen’s automation & personalization engine is the “Swiss Army Knife” for enterprise marketers who want to move faster.
Kizen’s predictive modeling and generative AI combine for industry-leading campaign automation and self-learning.
Incorporating data from all departments enhances experiences across the full customer lifecycle. Never disrupt a customer journey by triggering irrelevant automation again.
Kizen’s technology was built during the shift from 3rd-party (3P) to 1st-party (1P) tracking, making our attribution modeling among the most modern and capable in the world.
Our unique data architecture allows Kizen to factor in sales history, support data, and more when helping to optimize, personalize, and deploy individualized marketing experiences.
Empower any team member to design web content & emails, perform advanced data analysis, build forms, create or modify data models, and more without adding to IT’s backlog.
Never sacrifice campaign performance due to software limitations again. Use the drag & drop builders mentioned above to perfectly match your enterprise’s strategy, vision, and processes.
Quickly segment audiences and identify hidden opportunities using advanced data queries, attribution modeling, and cohort analyses without being subject to IT’s availability.
Using every feature described above, teams can transform morning insights into afternoon campaigns thanks to our ease of use, flexible infrastructure, and visual interface.
Personalizing your highest-value prospect’s journeys is easier than ever with Kizen's predictive modeling and generative AI, drastically reducing your customer acquisition cost.
Let Kizen's personalization technology assist you in deepening customer relationships using content suggestions curated for each individual, helpful tips, and timely check-ins.
Maximize your marketing budget by pinpointing the most profitable channels and optimizing ad spend with Kizen's advanced analytics, next-gen automation, and AI assistance.
Kizen’s software doesn’t “call it a day” after delivering significant initial value. It keeps learning, testing, and optimizing over the life of your account. The more you use it, the more it helps.
Compliance
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GDPR Compliance
Ensures all data processing and marketing activities are in compliance with the General Data Protection Regulation of the EU.
HIPAA Compliance
Adheres to standards for protecting sensitive patient data as per the Health Insurance Portability and Accountability Act.
ISO 9001 Compliance
Conforms to the international standard dedicated to a Quality Management System (QMS).
SOC 2 Compliance
Meets the criteria for managing customer data based on five "trust service principles"—security, availability, processing integrity, confidentiality, and privacy.
Content and Promotion
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Account-Based Marketing (ABM)
Enables personalized marketing for individual client accounts.
Brand Mention Tracking
Monitors and tracks all instances of brand mentions across various channels.
Content Personalization
Tailors content to individual users based on collected data and user behavior.
Influencer Marketing Management
Manages and coordinates marketing efforts with influential personalities in relevant industries.
Multichannel Marketing
Coordinates marketing messages across multiple distribution channels.
Personalized Content Curation
Provides tailored content suggestions based on a user's past behavior and preferences.
Personalized Video Marketing
Delivers custom video content to users based on individual preferences and behavior.
PPC Campaign Planning & Management
Allows for the planning, execution, and tracking of pay-per-click advertising campaigns.
SEO Campaign Planning & Management
Facilitates the planning, execution, and monitoring of search engine optimization efforts.
Social Listening
Monitors social media channels for mentions and conversations related to the brand.
Social Media Integration
Integrates marketing efforts with social media platforms.
User-Generated Content Collection
Collects and leverages content created by users or customers.
Customization and Record Management
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20 Field Types
Provides 20 different types of fields for data entry and customization.
Activity Reminders
Sends reminders for scheduled activities or tasks.
Auto-Complete Activities
Automatically completes certain tasks based on predefined rules.
Custom Activities
Allows for the creation and management of custom activities tailored to specific business needs.
Custom Dashboards
Lets users create and customize their own dashboards for data visualization.
Custom Fields
Enables users to create custom data fields for more accurate data categorization.
Custom Lead Sources
Enables identification and tracking of custom lead sources.
Custom Objects
Lets users create and manage custom data objects.
Custom Records View
Allows customization of the view or display of data records.
Custom Activities
Allows for the creation and management of custom activities tailored to specific business needs.
Drag-and-Drop Form & Page Builders
Facilitates the creation of forms and pages with a simple drag-and-drop interface.
Dynamic Content Blocks
Allows the insertion of content that changes based on predefined rules and user behavior.
Dynamic Text
Enables text content that changes based on predefined rules and user behavior.
Embeddable Forms
Provides forms that can be embedded in websites or other online platforms.
File Fields
Allows the upload and management of files.
Fully Customizable Activities
Enables full customization of activities based on specific business needs.
Fully Customizable Records
Allows full customization of data records.
Hosted Forms
Provides forms that are hosted on the platform and can be shared via link.
Intelligent Submission Routing
Automatically routes form submissions to the appropriate personnel or department.
Multiple Subscription Lists
Manages multiple lists of subscribers for different types of content.
Overdue Activity Trigger
Sends notifications when scheduled activities are not completed on time.
Role-Based Assignment
Assigns tasks and responsibilities based on user roles.
Schedule Activities
Allows for the scheduling of tasks and activities.
Customer Relationship Management and Segmentation
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360-Degree Profiles
Provides comprehensive customer profiles using data from multiple sources.
Activity Timeline
Shows a chronological record of customer activities and interactions.
Behavioral Segmentation
Segments customers based on behavior patterns and interactions with the business.
Campaign Pipeline View
Visualizes the progression of campaigns and their stages.
Contact Database Management
Manages and organizes a database of customer contacts.
CRM Integration
Integrates with customer relationship management systems to synchronize customer data.
Custom Lead Sources
Allows for the identification and tracking of custom lead sources.
Demographic Segmentation
Segments customers based on demographic information such as age, gender, and location.
Device-Based Segmentation
Segments customers based on the devices they use to interact with the business.
Drag-and-Drop Survey Builder
Facilitates easy creation of surveys with a drag-and-drop interface.
Interactive Table View
Displays data in an interactive table format.
Lead Routing
Directs inbound leads to the appropriate sales representative or team.
Lead Source Attribution
Identifies the source of leads for tracking and analysis.
Survey Request Email Campaigns
Enables sending of survey requests through email campaigns.
Team Member Association
Allows for the association of team members with specific tasks, projects, or customers.
Tag Collaborators
Enables tagging of team members in tasks or discussions.
Timeline Roll-Up
Aggregates timeline data for easy viewing and analysis.
Data Analysis and Reporting
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Account-Based Reporting
Provides reports based on individual client accounts.
Advanced Segmentation
Uses sophisticated methods to segment customers for more personalized marketing.
Analytics and Insights
Provides insights and analysis based on collected data.
Campaign Performance Reporting
Generates reports on the performance of marketing campaigns.
Conversion Rate Optimization
Uses data analysis to improve the conversion rates of marketing efforts.
Customer Churn Predictive Analytics
Uses data analysis to predict customer churn.
Customer Retention Analytics
Analyzes customer data to provide insights into customer retention.
Customer Satisfaction Tracking
Tracks and measures customer satisfaction.
Data Visualization
Presents data in a visual format for easy interpretation.
Dashlet Filters
Allows for filtering of information displayed on the dashboard.
Dynamic Groups
Allows for the creation of groups that automatically update based on predefined rules.
Forecasting
Uses historical data to predict future trends and outcomes.
Goal Tracking
Tracks progress towards predefined goals.
Google Ad Tracking
Tracks the performance of Google Ads campaigns.
Lead Scoring
Assigns a value to leads based on their likelihood to convert.
Multi-Touch Attribution
Assigns credit to all marketing touchpoints in a customer's journey towards conversion.
Predictive Analytics
Uses data analysis to make predictions about future outcomes.
Predictive Lead Scoring
Uses data analysis to assign a value to leads based on their likelihood to convert in the future.
Real-Time Analytics
Provides data analysis in real-time for up-to-the-minute insights.
Real-time Interaction Tracking
Tracks customer interactions in real time.
ROI Tracking
Tracks the return on investment of marketing efforts.
Sales Funnel Visualization
Visualizes the sales funnel for easy understanding of customer journeys.
Sentiment Analysis
Analyzes text data to determine customer sentiment towards the brand.
User Behavior Predictive Modeling
Uses data analysis to predict future user behavior.
User Event Tracking
Tracks specific actions or events undertaken by users.
User Journey Analytics
Analyzes the paths users take from their initial interaction to their.
Web Tracking
Tracks user activity and behavior on a website.
UTM Tracking
Uses Urchin Tracking Module parameters to track specific URL campaigns and traffic sources.
Deployment and Data Management
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Big Data Ready
Equipped to handle large volumes of data efficiently.
Cloud and On-Premises Deployment
Offers flexible deployment options, either on the cloud or on-premises.
Full Sandbox
Provides a testing environment that allows users to try changes before implementing them in the live system.
Library of Templates and Best Practices
Offers a range of pre-made templates and industry best practices for easy implementation.
Email and SMS Marketing
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Behavioral Email Marketing
Sends emails based on the behavior of recipients.
Broadcast Calendar
Manages and schedules broadcast messages.
Dedicated Deliverability Specialist
Provides a specialist to ensure high email deliverability rates.
Drip Campaigns
Sends a series of messages to leads and customers over time.
Dynamic Variable Personalization
Customizes content based on variables such as recipient name or past behavior.
Email Campaign Management
Provides tools to create, send, and track email campaigns.
Email Deliverability Tracking
Monitors the deliverability of emails.
Email Engagement
Measures how recipients engage with emails.
MMS Messaging
Sends multimedia messages to customers.
Personalized Email Templates
Provides email templates that can be personalized for each recipient.
Personalized SMS Messages
Sends text messages that are personalized for each recipient.
SMS Marketing
Sends promotional messages to customers via text message.
SMS Messaging
Sends text messages to customers.
Marketing Automation
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Abandoned Cart Recovery
Sends automated reminders to customers who left items in their shopping cart.
Account-Based Journeys
Personalizes customer journeys based on individual client accounts.
Behavioral Triggers
Activates automated actions based on specific customer behaviors.
Cross-Object Creation
Creates associations between different data objects.
Dynamic Content
Displays content that changes based on predefined rules and user behavior.
Email and Text Notifications
Sends notifications via email and text message.
Event-based Notifications
Sends notifications based on specific events.
Intelligent Submission Routing
Automatically routes form submissions to the appropriate personnel or department.
Marketing Automation Workflows
Automates processes in the marketing journey.
Omnichannel Marketing Automation
Automates marketing across multiple channels.
Onboarding Automation
Automates the customer onboarding process.
Real-time Personalization
Personalizes customer experiences in real-time based on behavior and data.
Seamless Sales Integration
Integrates seamlessly with sales systems and processes.
Upselling and Cross-selling Automation
Automates the process of recommending additional products or upgrades to customers.
Third-Party Integration
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Chatbot Integration
Integrates with chatbots for automated customer service.
E-commerce Integration
Integrates with e-commerce platforms for seamless online selling and two-way data integration.
External HTTP Requests
Sends HTTP requests to external systems for integration purposes.
GSuite Email Integration
Integrates with Google's GSuite email system for enhanced communication and coordination.
Microsoft Email Integration
Integrates with Microsoft's email services, facilitating streamlined communication.
RESTful API Integration
Offers RESTful API for seamless integration with other software or third-party services.
Third-Party App Integrations
Allows integration with a wide variety of third-party applications for extended functionality.
Workato Connector
Provides a connector for Workato, a platform for automating business workflows.
Zapier Connector
Offers a connector for Zapier, allowing the software to connect and share data with thousands of other applications.
User Roles and Permissions
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Audit Logs
Keeps track of user activity and changes within the system for auditing purposes.
Custom Permission Groups
Allows creating custom groups with specific permissions.
Easy, Code-Free Advanced Data Governance
Provides an easy way to manage and control access to data without needing to write code.
Field-Level Permissions
Show, hide, allow edit/delete, or grant full permissions for every individual data field within your account.
Multiple User Roles
Supports different roles with specific access and permission levels.
Object-Level Permissions
Allows setting permissions at the object level, i.e. the highest level of data grouping within your account: contacts, companies, or any other set of data that’s important to your business and that you want to track within Kizen.
Ownership-Level Permissions
Allows setting permissions based on data ownership.
Page-Level Permissions
Allows setting view & edit permissions at the individual page level across your entire account.
Website and App Management
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Complete Mobile Functionality
Offers full functionality on mobile devices, ensuring a seamless user experience across devices.
Landing Page Builder
Provides an easy-to-use tool for creating and customizing landing pages.
Mobile App Integration
Integrates seamlessly with mobile apps for consistent user experience across platforms.
Personalized Content Curation
Provides content tailored to the individual user's interests, behaviors, interactions with your organization, and preferences.